Each day the skin on the face loses water and this daily water loss concerns all men and women from all countries, whatever their age or type of skin. Skin is a smart and dynamic ecosystem in permanent interaction with its environment. In normal conditions, the skin could be rehydrated naturally but some external factors such as pollution, UV rays, tobacco, alcohol, fatigue, stress, and climate change increase skin dehydration by altering this natural mechanism. The skin is no more able to generate properly its natural hydration and dehydrates. The epidermis might break down, form micro-wrinkles, and tighten. Consequently, the complexion loses its natural colour and becomes dull.
Tested under dermatological control